Monthly Recap

April Recap - Introducing EthoSense


Redefine and enhance your targeting strategies with EthoSense. In partnership with HotSpex data, EthoSense audiences fuse psycho-demographic insights with geodemographic data. With a multifaceted view of 80 consumer profiles, all EthoSense audiences are now live and ready to use on DV360 and The Trade Desk. Check out all 80 audiences below:


EthoSense helps you understand what makes your audience tick, enabling you to advertise to them in a more meaningful and emotional way. You can identify key emotional drivers and connect directly with your target audience in the digital space, enhancing your brand’s impact and engagement ✨

Monthly Trending

As April unfolds, a noticeable uptick in visits to various venues signals a collective spring awakening. Insomnia got your down? You're not alone! Sleep Specialists everywhere are helping people recover from daylight savings and post-tax season. With tennis courts and skate parks filled with enthusiasts enjoying the warmer weather, the urge to get outdoors is unmistakable. Nature and dog parks are bustling as individuals seek fresh air and relaxation, while swimming pools and other recreational spots are already buzzing with activity, welcoming those eager to dive into the new season's off`erings. This month's trend highlights a vibrant shift towards health, wellness, and outdoor enjoyment.


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