Application

Curation helps buyers see better opportunities before they bid.

RainBarrel Curation refines supply-side data and inventory before bid requests reach the DSP. By applying signals for relevance, quality, verification, context, audience fit, and performance indicators, RainBarrel helps buyers access better, more relevant, and easier-to-activate supply through curated Deal IDs.

RainBarrel Application logo (symbol only). Concentric rings forming a stylized target.
RainBarrel Application logo (symbol only). Concentric rings forming a stylized target.

RainBarrel Curation is designed for agency trading teams, brand activation leads, and performance marketers who need more transparent and efficient access to qualified programmatic supply.

Application products

Better supply. Fewer bots. Better outcomes.

RainBarrel Curation refines supply before it reaches your DSP. RainBarrel Real Impression filters bot traffic before it touches your budget. Use either on its own, or combine them for full-funnel quality control.

RainBarrel Curation logo (symbol only). Three lines that curve to make the shape of a C or a magnet.

RainBarrel Curation

Supply packages that combine media access with RainBarrel data, filtering, and enrichment, delivered through Deal IDs.

RainBarrel Real Impression logo (symbol only). A two-by-two grid with three people icons and the bottom right being a robot shaped icon.

RainBarrel Real Impression

Proprietary Real Impression™ technology filters out bot pollution upstream to reduce wasted spend.

Real Impression by the numbers.

950MM+

connected devices in the U.S.

66MM+

connected devices in Canada

18MM+

bots detected and eliminated daily

Benefits

Why buyers choose RainBarrel Curation.

Quality icon: a diamond.

Higher-quality opportunities

Routing icon: a s-shaped line connecting two circles.

Better supply paths

Browser warning icon: a browser with a warning triangle within it.

Reduced fraud and bot exposure

Identification icon: a ID badge with the outline of a person on it.

Easier activation through Deal IDs

Transparency icon: two circles overlapping with the left one being shaded in with horizontal lines.

More transparency into what is being bought and why

Verification icon: a seal with a checkmark within it.

Easier verification and measurement

Reduction icon: four arrows pointing inwards contained within a square.

Reduced waste before spend reaches the DSP

Build curated deal IDs.